PhotoShelter CEO and marketing guru Andrew Fingerman will share his tips on how to get the word out and attract potential clients. We guarantee you’ll walk away with at least one idea you can implement the next time you’re racking your brain for innovative marketing ideas.
Presenters: Andrew Fingerman
Location: Brooklyn Bridge Park – Pier 5 Uplands
Presented by:
While money spent on marketing tactics like advertising and direct mail pieces can be easily monitored and tracked, time spent on channels like social media, SEO, and email marketing can be a lot harder to budget and optimize. If you’re already short on time, then it’s even more important to be making smart decisions about how and where to spend your energy. PhotoShelter CEO and marketing guru Andrew Fingerman will share his tips on how to get the word out and attract potential clients. We guarantee you’ll walk away with at least one idea you can implement the next time you’re racking your brain for innovative marketing ideas.
Andrew Fingerman is the Chief Executive Officer of PhotoShelter, the worldwide leader in visual asset management for professional photographers and organizations. Under Andrew’s leadership, Inc. Magazine named PhotoShelter one of the 5,000 fastest growing companies in the U.S. and Internet Week recognized PhotoShelter as having the “Happiest Employees in NYC Tech.”
In 2015, Andrew led the launch of Libris by PhotoShelter, a powerful cloud-based digital asset management platform that empowers over 800 blue chip companies, professional sports teams, top universities, and travel brands to effortlessly organize and share their photos and videos. Since its inception, the Libris platform continues to experience 100% client growth year-over-year.
Before becoming CEO, Fingerman oversaw marketing at PhotoShelter for five years, driving the growth of the company’s platform of business tools for independent photographers. He pioneered the company’s photographer education efforts, resulting in a thriving library of free downloadable photography business guides and other resources to help independent photographers and small agencies grow.
Prior to PhotoShelter, Fingerman was a Senior Product Manager with OPEN, the small business team at American Express. He handled customer marketing for the Centurion, Platinum, Gold and Green charge cards.
His early career included a variety of marketing and strategy roles in technology and political campaign consulting. Fingerman holds an MBA from Columbia University’s Graduate School of Business, and a BA from the University of Michigan. Fingerman frequently photographs his two kids and anything he cooks.
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