After six years in advertising, and winning multiple awards every single year, Nana Kofi Acquah (Everyday Africa) quit as Executive Creative Director of TBWA\Ghana, to pursue the less glamorous life of a photographer. He has so far worked for Corporates, NGOs and magazines across most of subsaharan Africa. He’s a Tedx speaker on Education, an award winning blogger and one of the most famous African photographers on Instagram, where he’s aptly known as @africashowboy. Nana’s clients include Hershey’s, Novartis, Vlisco, Nestle, Orica, Time Magazine, Forbes, The Financial Times, Geo France, Getty Images, Philips, Nike and a lot of non-profit organisations.
Since the @everydayafrica feed launched on Instagram two years ago, the concept has grown into a global movement of photographers using daily-life imagery to fight stereotypes on a community, city, country, or continent level: from @everydaybronx to @everydayasia, from @everydaylatinamerica to @everydayiran, from @everydayusa to @everydayeasterneurope, and dozens more.
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